Pant Perfection

September 9, 2011 | By | Comments (1)

I’m excited to announce some new and noteworthy news from two of America’s most accessible, well-known stores: Coldwater Creek and Lane Bryant. Both brands have recently introduced some handy pants-related fit tips and merchandise that will make it easy (yes, easy!) for you to find something to flatter your lower half.

After over two years of design and development, Coldwater Creek’s Pant Fit Program is now up and running.

Coldwater Creek's pant fit program

The program features three distinct silhouettes:

  1. Modern Fit: Sits just below the waist
  2. Natural Fit: Sits at the waist
  3. Classic Fit: Sits slightly above the waist
The idea is that after picking which one of the above suits you best, you can then browse according to it. You’ll find the perfect fit, without any hassles, every time you shop. And no one is limited in choice: Virtually every style they sell is available in the respective cuts, from menswear-inspired trousers to casual denim. 

Lane Bryant, a leading retailer for women’s curvy apparel, has also launched a slew of updated jeans and trousers for fall, all featuring their brand-new new slimming technology, dubbed T3 Tighter Tummy Technology.

Lane Bryant T3

The pants flaunt built-in mesh control panels made of nylon and spandex that are designed to flatten your tummy and totally slenderize your lower half. The denim styles even have the ability to make you appear two sizes smaller (really!).

Check out one, or both, of these fit-friendly pants, and let me know your thoughts!

Topics: fit lab, pants, shopping

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