Love Is In The Air: Vera Wang For David’s Bridal & BHLDN For Anthropologie Launches

February 14, 2011 | By | Comments (0)


Just in time for the annual day of L-O-V-E (Happy Valentine's Day!), two of our favorite brands are launching bridal collections!



So, you might be thinking: "Doesn't Vera Wang already have a bridal line?" She sure does, but not at these prices. Wang's ready-to-wear and bridal collections are too pricey for most–but the world renowned designer and creator of cool is offering her exquisite designs on a dime once again (I'm sure we are equally obsessed with her super affordable Simply Vera line sold exclusively at Kohl's). With the success of Simply Vera it was only a matter of time that she offer her bridal creations for the masses.






White by Vera Wang launched this past Friday (Feb.11th) at 150 David's Bridal stores nationwide.The collection will allow brides the opportunity to wear the designer gown of their dreams. From a strapless fairytale princess ball gown to a one-shoulder goddess column dress, there is a diverse range of ethereal looks for traditional and modern brides alike. The Spring 2011 collection is comprised of 12 styles priced between $600–$1,400 (a far cry from the average $5,000 retail price from her signature collection). Additional collections will launch each fall and spring season.


The gowns are simply gorgeous and completely reflect Wang's celebrated bridal designs. Can you tell which one of the gowns below is from her David's Bridal collection and which one is from her signature collection? Tricky, right?



Answer: The one on the right is from White by Vera Wang at David's Bridal and retails for $1,200 compared to the signature dress on the left that retails for over $5,000. Amazing.



Here are a few of my favorites from the collection…

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Another company spreading the love this Valentine's Day is Anthropologie with the launch of BHLDN (pronounced "beholden," which means "to keep" in Dutch).




The collection is a beauitful gathering of heirloom-quality wedding gowns, artisanal hair adornments, footwear, and lingerie. And let's not forget the bridesmaids. For your pretty ladies-in-waiting there are mix-and-match frocks with rich hues and unexpected details.


 The dresses range in price from $1000-4000 and have free return shipping, so you can make sure to get you get exactly what you've been dreaming of for years. And after exploring the site a bit I was really impressed by the level of interaction. There are inspiring pictures of wedding photos from centuries/decades/years past and a cute survey that helps determine what type of bride you are (I'm a la bohemienne).






What do you think? Are you in love with the collections?

P.S. has also fallen in love with bridal and will be launching the site's beautifully curated bridal boutique mid-March, so stay tuned!